Tuesday, June 30 · 12:00 PM EST
Register
What we'll cover
A clear, working hour. Bring your numbers.
01
The five leak categories
Pricing, labor, process, customer mix, and cash conversion. You'll learn how to tell which one is draining you.
02
The one report to run
The single gross-margin view that surfaces most leaks, plus three questions to ask your controller this week.
03
What healthy looks like
Margin benchmarks for an $8M–$15M business by industry, so you know where you actually stand.
Where the money goes
We'll walk each one with a real client example: what they found, and what they recovered.
01
Pricing & margin
Outdated pricing, undercharged change orders, missing escalators.
02
Labor productivity
Unbilled hours, role mismatches, over-tenured underperformers.
03
Process waste
Rework, handoff failures, manual workarounds.
04
Customer mix
A top tier of customers quietly subsidizing the rest.
05
Cash conversion
Receivables, work in progress, and inventory tying up runway.
Who it's for
Founder-led service, construction, and trades businesses in the $8M–$15M range. These are companies that are growing but feeling margin or cash-flow pressure.
If you can name the problem but not the leak, this hour is built for you. No jargon, no shaming the numbers, just a clear look at where profit goes and what to do about it.
Your host
Joey Brannon, CPA
Founder & CEO of Axiom Strategic. For two decades Joey has advised owner-led businesses on the operational levers that move profit and value, and he builds the frameworks Axiom's advisors use in the field.
Tuesday, June 30 · 12:00 PM EST
A practical hour, on us. 45 minutes teaching, 15 minutes live Q&A.
Register for the session
Offices in Sarasota & Tampa, FL · (941) 404-6602 · © Axiom Strategic Consulting